Social Media Executive (Havas Worldwide Hong Kong Limited)

Description

• Managing, optimising, and growing multiple social media channels, through best-in-class content marketing using organic and paid media 
• Supporting the delivery of paid social campaigns to deliver on marketing KPIs
• Supporting the development of influencer marketing campaigns with a clear framework on creator discovery, creator briefing, creator outreach, creator management and creator reporting
• Ensuring creative consistency by ensuring copywriter’s tone of voice and designer’s creative representations are aligned with the client’s brand guidelines
• Using social listening, social analytics and website analytics tools to deliver on client success indicators and provide relevant recommendations to improve performance  
• Participating in brainstorming sessions to generate fresh and innovative content ideas 
• Keeping up to date with industry trends and platform updates to make relevant recommendations to clients

Requirement

• Have a broad understanding of digital marketing, including Social, SEO, SEM, Programmatic, Website 
• Have a real passion for social media marketing and influencer marketing
• Good team player who can communicate coherently with multiple stakeholders.
• Able to think creatively and work with creative teams to produce engaging content
• Able to meet tight deadlines and be responsible for multiple tasks at the same time
• Experience working with any of the following social media channels would be an advantage: Facebook, Instagram, LinkedIn, Twitter. WeChat, Snapchat, YouTube, Reddit, Telegram.